Privacy Policy
1. Introduction
Weonbid is committed to protecting your personal information when you are using Weonbid services and websites. This Privacy Policy relates to our use of any personal information you provide us and non-personal information we collect.
This Privacy Policy will explain the following:
- The difference between personal and non-personal information
- How your information is collected
- Your choices regarding the personal information you provide to us
- How Weonbid will use information we collect about you
- How you can opt-out of mailings
- What information is collected?
2. Personal Information:
If you contact us via the website (www.weonbid.com) you will be asked to provide personal information such as name, e-mail address and telephone number. This information is provided on a voluntary basis.
If a web publisher creates a publisher account, Weonbid requires the web publisher to provide certain identifiable information including: name, company name, street address, email and telephone number. This information is necessary to process the web publisher’s service agreement. Weonbid may disclose such information to pay processors and similar functions. Weonbid may hire other companies to perform certain business related functions such as processing payments on its behalf. Weonbid’s payment processing partner may request that you provide certain personal data (e.g., a valid government issued ID, your legal name, address, and data of birth) for the purpose of making payment through its financial institutions and complying with any federal and state laws and regulations. They may also communicate directly with the web publisher account owner regarding any issues with a payment. Any information provided to Weonbid’s third party will be confidential and only be used for intended purposes.
When an advertiser signs a service agreement with Weonbid, the advertiser is required to provide “company & personal identity information”, “commercial information”, “email” and “telephone number”. Weonbid uses this information to provide services and for payment purposes. Weonbid will also use this information to provide post-sale support to advertiser.
3. Non-personal Information:
Weonbid works with Google Analytics. We track which pages a user visits and monitor which countries users are currently geographically located in. Cookies are used in these processors. Both of these methods of collecting data are non-personal. The data we collect is anonymous. If you do not wish to receive cookies, please do not visit this website.
4. How secure is my information?
At all times we have security measures and technical safeguards in place to prevent unauthorised access, theft or loss of any personal or non-personal information, from both inside and outside our company. Our employees are aware of and accountable for compliance with these procedures.
5. Opt-Out
We respect all user signals to withdraw consent or object to processing. When a "No Consent" signal or an "Object to Legitimate Interest" signal is received, Weonbid immediately ceases data processing for that specific user and purpose.
If you no longer wish to receive mailings from us you can send an email to support@weonbid.com or opt-out from particular mailings via the unsubscribe button.
6. Further information and changes to this policy
If you have any questions or comments regarding this Privacy Policy then please contact us at the address listed in the preamble to this policy or using support@weonbid.com.
This Privacy Policy may be updated from time to time so you may wish to check it each time you visit the Weonbid website. The date of the most recent revisions will appear on this page. If you do not agree to these changes, please do not continue to visit the Weonbid website. If material changes are made to the Privacy Policy we will notify you by placing a prominent notice on the website.
7. Legal Basis for Processing Personal Data Under General Data Protection Regulation (GDPR)
If you are from the European Economic Area (EEA), Weonbid’s legal basis for collecting and using the personal information depends on the context in which we collect it. Weonbid may process your Personal Data because:
- We need to perform a contract with you.
- You have given us permission to do so.
- The processing is in our legitimate interests and it’s not overridden by your rights.
- To comply with the law.
In accordance with TCF 2.3, we process personal data only when a valid Transparency and Consent (TC) String is present. We strictly adhere to the following principles:
- Disclosed Vendor Requirement: We only process data (including Special Purposes) if we have been explicitly disclosed to the user through a certified Consent Management Platform (CMP), as verified by the disclosedVendors bit in the TC String.
- Consent-Based Processing: For purposes related to store and/or access information on a device, we rely exclusively on user Consent. We do not use "Legitimate Interest" as a legal basis for Purposes 1.
- Purpose Limitation: Our data processing is limited to the specific Purposes, Special Purposes, and Features declared in our Global Vendor List (GVL) registration.
8. Legitimate Interest Disclosure & Transparency Statement
Framework Version: IAB Europe Transparency & Consent Framework (TCF) v2.3
Last Updated: March 27, 2026
Under the General Data Protection Regulation (GDPR), Weonbid processes certain personal data based on Legitimate Interest (Article 6(1)(f)). We have conducted a Legitimate Interest Assessment (LIA) to ensure that our business interests are balanced against the privacy rights and expectations of our users.
Specific Purposes for Processing (Legitimate Interest)
In accordance with TCF 2.3, we claim Legitimate Interest for the following purposes:
| Purpose ID | Purpose Name | SSP/Aggregator Justification | Retention Period |
|---|---|---|---|
| Purpose 2 | Select basic ads | Using real-time context (page content, device type, general location) to serve ads without creating a persistent user profile. | 30 Days |
| Purpose 7 | Measure ad performance | Counting impressions and clicks to facilitate accurate billing for Publishers and performance reporting for Buyers. | 395 Days |
| Purpose 9 | Create audience insights | Generating aggregated, non-identifiable statistics about ad reach and audience composition for our partners. | 395 Days |
| Purpose 10 | Develop and improve services | Analyzing system logs to optimize bidding latency, improve fraud detection algorithms, and fix technical bugs. | 395 Days |
Special Purposes (Essential Operations)
The following are processed as a matter of technical necessity:
- Special Purpose 1: Ensure security, prevent fraud, and debug (SIVT detection).
- Special Purpose 2: Technically deliver ads or content (processing IP address and device headers).
The Balancing Test (Our Commitment)
We ensure that our processing has a minimal impact on your privacy by:
- Pseudonymization: We do not store directly identifiable information like names or emails. All IDs are hashed or encrypted.
- Data Minimization: We only collect the technical signals necessary to fulfill the specific purpose.
- Transparency: We disclose our operations through the Global Vendor List (GVL) and this dedicated portal.
Important Notice on Consent
Please note that for Purpose 1 (Storing/accessing info on a device) and Purposes 3 & 4 (Personalized Profiles and Ads), Weonbid never relies on Legitimate Interest. We only perform these activities if we receive a valid, affirmative Consent signal from the user via the TC String.
Your Right to Object (RTO)
You have the right to object to our processing of your data based on legitimate interests at any time.
- Via CMP: You can exercise your right to object by clicking "Manage Settings" or "Vendor List" on the cookie banner (CMP) of any website or app using our services. Toggle the "Legitimate Interest" switch to "Off" for Weonbid.
- Direct Request: You may also contact our Data Protection Officer (DPO) directly to request a cessation of processing.
Contact Information:
- DPO Email: dpo@weonbid.com
- Mailing Address: support@weonbid.com
9. Retention of Data
Weonbid will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
Weonbid will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.
We maintain strict data retention schedules to minimize data storage. Specific retention periods for each processing purpose are disclosed via our GVL entry and are accessible through the CMPs of our publishing partners.
In accordance with our commitment to transparency and the IAB TCF 2.3 standards, Weonbid maintains data for storing/accessing device information, measuring advertising performance, measuring content performance in order to understand the audience through statistics with the sole purpose of developing and improving services.
10. Cookie Policy
A cookie is a small amount of data, which often includes a unique identifier that is sent to your computer, tablet or mobile phone (referred to here as a “device”) web browser from a website’s computer and is stored on your device’s hard drive. Each website can send its own cookie to your web browser if your browser’s preferences allow it. Many websites do this whenever a user visits their website in order to track online traffic flows. If you continue without changing your settings, we’ll assume that you are happy to receive all cookies on the website. However, you can change your cookie settings at any time.
If you do this please be aware that restricting or deleting cookies may impact on the functionality of the website. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.
Most websites you visit will use cookies in order to improve your user experience by enabling that website to ‘remember’ you, either for the duration of your visit (using a ‘session cookie’) or for repeat visits (using a ‘persistent cookie’). Cookies do lots of different jobs like letting you navigate between pages efficiently, supporting functionality such as social sharing, and capturing information about the usage of the website so we can make ongoing improvements. Our cookies do not store any sensitive or confidential information.
These cookies are used to collect information about how visitors use our site and last for 30 mins to 395 days. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. Please note this cookie may have already been set at an earlier visit.
11. Contact
If you have any questions about this Privacy Policy or Weonbid privacy practices, please contact us by email at support@weonbid.com